Notice bibliographique
- Notice
Type(s) de contenu et mode(s) de consultation : Texte noté : sans médiation
Auteur(s) : Edwards, Tim
Titre(s) : Men in the mirror [Texte imprimé] : men's fashion, masculinity and consumer society / Tim Edwards
Édition : [Facsim. ed.]
Publication : London : Bloomsbury, 2016
Description matérielle : 1 vol. (IX-150 p.) ; 24 cm
Collection : Cultural studies
Lien à la collection : Bloomsbury academic collections. Cultural studies
Comprend : His story of fashion ; The classical tradition ; Private investigations: interpretations
on the theme of the new man ; The marketing of masculinities ; Consuming masculinities:
style, content and men's magazines ; Just looking: masculinity and the contemporary
shopping experience ; Express yourself: the politics of dressing up ; The sting
in the tale: social policy and social divisions.
Note(s) : Includes bibliographical references and index
In this book, Tim Edwards applies a sociological approach to our understanding of
men's fashion, which he perceives to be significant in the nexus of masculinity and
society, past and present, rather than simply an artistic of aesthetic interest, usually
denoting effeminacy or homosexuality. Rejecting an essentialist or 'natural' origin,
Edwards explores how masculinity and men's fashion are constructed, particularly in
relation to consumer society. If is the growing commodification and aestheticism of
everyday life alongside developments in marketing and advertising, that Edwards identifies
as the catalyst in the self-conscious emergence of men's fashion, rather than an abstract
'crisis of masculinity' or the 'new man' identity. Concurrently, in the 1980s, changes
in demography, economics and ideology gave certain men greater freedom and spending
power than ever before. Edwards investigates how these men, clearly distinguished
by age, class and sexual orientation, were seduced by advertisers with sexy images
of suited city gents and body-beautiful boys in Levis, and how the resultant process
of consumption was facilitated through developments in the practice of shopping itself,
such as easy access to credit. He examines the influence of the advertisers' message
in creating of hierarchy of masculinity in which some men are valorized and others
denigrated. Starting with an historical review of men's fashion and a discussion of
its importance and meanings, Edwards goes on to analyse the contemporary marketing
of menswear and masculinity in advertising and in the media, and considers the politics
of fashion for men in terms of gender, class, race and sexuality
Reproduction : Fac-sim. de l'éd. de : London : Cassell, 1997
Sujet(s) : Masculinité
Vêtements d'homme
Mode -- Sociologie
Identifiants, prix et caractéristiques : ISBN 9781474287340. - ISBN 1474287344. - ISBN 9780304337903 (erroné). - ISBN 0304337897
(erroné). - ISBN 9780304337897 (erroné). - ISBN 0304337900 (erroné). - ISBN 1474287344
(erroné)
Identifiant de la notice : ark:/12148/cb45120821x
Notice n° :
FRBNF45120821
(notice reprise d'un réservoir extérieur)
