Notice bibliographique
- Notice
Type(s) de contenu et mode(s) de consultation : Texte noté : électronique
Titre(s) : Retailing in the 21st century [Texte électronique] : current and future trends / Manfred Krafft, Murali K. Mantrala (editors)
Titre d'ensemble : Springer e-books
Publication : Berlin ; New York, NY : Springer, cop. 2006
Description matérielle : 1 online resource (xi, 413 pages)
Note(s) : Includes bibliographical references. - Print version record.
Retailing in the new millennium stands as an exciting, complex and critical sector
of business in most developed as well as emerging economies. Today, the retailing
industry is being buffeted by a number of forces simultaneously, e.g., increasing
competition within and across retailing formats, the growth of online retailing, the
advent of {u2018}radio frequency identification{u2019} (RFID) technology, the explosion
in customer-level data availability, the global expansion of major retail chains like
Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital
importance to retailing practitioners, analysts and policymakers. With crisp and insightful
contributions from some of the world{u2019}s leading experts in retailing, Retailing
in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge
knowledge to guide successful retailing in the new millennium
Autre(s) auteur(s) : Krafft, Manfred. Fonction indéterminée
Mantrala, Murali K.. Fonction indéterminée
Sujet(s) : Commerce de détail -- Gestion
Commerce de détail
Indice(s) Dewey :
658.87 (23e éd.) = Circuits de distribution (gestion)
Identifiants, prix et caractéristiques : ISBN 9783540284338
Identifiant de la notice : ark:/12148/cb44684898f
Notice n° :
FRBNF44684898
(notice reprise d'un réservoir extérieur)
Table des matières : Overview. Introduction: Retail Success and Key Drivers ; Retailing in the Global World:
Case Study of Metro. Global, Environmental, and Market Tends: Global Trends: Retail
Trends in Europe ; Trends in U.S. Retailing ; Trends in Retailing in East Asia.
Environmental Trends: Future Store Technologies and Their Impact on Grocery Retailing
; The Third Wave of Marketing Intelligence ; Applications of Intelligent Technologies
in Retail Marketing ; New Automated Checkout Systems. Market Trends: Understanding
Retail Customers ; Future Trends in Multi-channel Retailing ; Retail Competition.
Trends in Retail Management: People: New Challenges in Retail Human Resource Management.
Product: Retail Assortment: More Is Not Better ; Out-of-Stock: Reactions, Antecedents,
Management Solutions, and a Future Perspective. Pricing: Recent Trends and Emerging
Practices in Retailer Pricing ; Retail Pricing ; Higher Profits Through Improved
Pricing Processes. Distribution (Place): Current Status
