Notice bibliographique
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Type(s) de contenu et mode(s) de consultation : Texte noté : électronique
Titre(s) : Mobile Persuasion Design [Texte électronique] : Changing Behaviour by Combining Persuasion Design with Information Design / by Aaron Marcus
Publication : London : Springer London, 2015
Description matérielle : 1 ressource dématérialisée
Collection : Human-Computer Interaction Series
Note(s) : Mobile Persuasion Design presents ten conceptual design projects (or 'Machines') for
new mobile application's (smartphone or tablet with Web portals) that combine theories
of persuasion and information design to change people's behaviour. Areas such as the
environment, health, learning and happiness are explored, looking at ways of marrying
people's wants and needs to make simple, usable and desirable mobile applications.
A user-centred design approach has been used, adopting user experience (UX) methods,
in-depth case studies and market analysis to see what a modern user needs from their
mobile application. By applying concepts like persuasion theory and information architecture,
try to find ways to satisfy these needs and positively change their user habits. In
2011, the Green, Health, and Money Machines won design awards in an international
competition hosted by the International Institute for Information Design, Vienna
Autre(s) auteur(s) : Marcus, Aaron (1943-....). Fonction indéterminée
Sujet(s) : Informatique
Promotion de la santé
Progiciels
Formation continue
Éducation des adultes
Développement durable
Politique économique
Indice(s) Dewey :
004 (23e éd.) = Informatique
Identifiants, prix et caractéristiques : ISBN 9781447143246
Identifiant de la notice : ark:/12148/cb44663270r
Notice n° :
FRBNF44663270
(notice reprise d'un réservoir extérieur)
Table des matières : Foreword ; Tom MacTavish. ; Foreword ; Ben Shneiderman ; Foreword ; Peter Simlinger
; Preface ; Glossary of Key Terms ; Introduction ; The Green Machine ; The Health
Machine ; The Money Machine ; The Story Machine ; The Travel Machine ; The Innovation
Machine ; The Driving Machine ; The Learning Machine ; The Happiness Machine ;
The Marriage Machine ; Conclusion.